The brokers, lenders, insurers, and property managers operate independently. That fragmentation drives up costs and slows everything down. Investors either pay the inefficiency tax or spend months coordinating it themselves.
Built by experience
Lineage is the result of a combined 100+ years of real estate, technology, and investing experience, brought together in one platform for the independent investor.
Rental property investing has always been fractured.

Ron spent 20 years being that connection for thousands of investors. He coordinated the brokers, lenders, and insurers they couldn’t find on their own. It worked, but it didn’t scale. One person can only be in so many deals.

Andy saw investors spending their weekends on tenant calls, chasing contractors, and handling lease disputes. Low-ROI work that didn’t improve returns and kept them from buying their next property.

Thad connected the two. Combine acquisition, lending, insurance, and property management into one transaction: less work, faster closing, better economics. Now you could bring what Ron built to every investor.
Most real estate transactions have competing interests.
Buyer vs. seller, buyer vs. listing agent. Lineage works differently. Our investors are focused on long-term cash flow, not flipping. Our sellers want repeat business, not one-time windfalls. When everyone benefits from a performing property, the deal doesn’t need a winner. It needs to work.
That’s why our sellers build in concessions upfront, our property managers have property in the same places they manage for you, and 71% of our investors come back for another property.
To open real estate investing to everyone.
Buying investment real estate is as simple as buying a stock.
A Lineage investor manages a real estate portfolio the way they manage a stock portfolio. They buy, finance, insure, track, and reinvest, all in one place. Financial products that were only available to institutional real estate investors are available to everyone.
What used to require a team of professionals, each taking their slice, just works. We built every step of the process. Lending, insurance, servicing, data, and the connections between them.
Our leadership

Brendan Seiber
Director of Sales

Brittany Carcova
Director of Marketing

Jennifer Ellis
Director of Financial Services

Jesse Hertzberg
President

Josh Tarkington
Director of Engineering

Katherine Meeks
Director of Product Design

Liz Howard
Director of Product

Oliver Block
Head of Insurance

Ron Phillips
Founder & CEO
Our board

Ron Phillips
Founder & CEO, Lineage

Thad Tarkington
CEO, Second Nature

Joe Polverari
CEO, PURE HomeRiver

Andy Propst
Co-Founder, Lineage

Jesse Hertzberg
President, Lineage
Our values
Good work is the point.
Not long hours. Not performative hustle. We want the end of the day to feel fulfilling, like you did something real alongside people who pushed you. Hard problems, smart people, real stakes. The people you work with are a direct result of the bar we set.
The investor is the scoreboard.
Our customers trust us with their money and their future. Everything we do gets measured against what it does for them. We’re honest about risk, accurate about outcomes, and careful with capital that isn’t ours.
The best seat in the room is between two people smarter than you.
We want everyone to leave every conversation having learned something. The goal is to be surrounded by people who make you better and to be that person for someone else.
Every person counts.
Everyone here has to be someone you’d want beside you when it matters. Your work isn’t done at the handoff. When your work is strong, the person next to you moves faster.
Nobody cares whose fault it was.
When something goes wrong, we work the problem. Not the blame, not the optics. We name the error clearly, without ego protection, and we fix it.
Candor is a form of respect.
Softening hard news to protect feelings is unkind. We assume our colleagues can handle reality. But brutal truth without care is cruel in a different way. The goal is never to wound, it’s to help. You challenge someone because you’re invested in their success. If you see a problem and don’t surface it, you’re protecting yourself at the company’s expense.
Credit is for giving away.
We don’t hoard it. We don’t track it. The person who wins on credit politics may win the battle but they make the team worse and they don’t last. Focus on being useful. The rest follows.
Leadership is held accountable.
Everything in this document applies to leadership first. If we ask for candor, we have to take it. If we ask for honesty about failure, we have to model it. The culture is defined by what leadership does and what leadership tolerates.
Interested in joining our team?
We always want to hear from exceptional people who find our values strike a chord. If this sounds like the kind of place you’d want to join, visit our careers page.
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